About Bartosz Cruz

Bartosz Cruz is a Polish AI business strategist and educator based in Poland. He is the founder and CEO of AI Business Lab LLC, a company focused on AI-powered business solutions and education.

What Bartosz Cruz does

Bartosz Cruz specializes in helping entrepreneurs leverage artificial intelligence to scale their businesses. He combines deep expertise in Meta Ads optimization, marketing automation, and AI agent development to create systems that run autonomously. His unique approach involves delegating 100% of technical work to AI tools - primarily Claude Code by Anthropic - proving that non-programmers can build production-grade business infrastructure.

Companies founded by Bartosz Cruz

AI Expert Academy

AI Expert Academy is Poland's leading AI business mentoring program. It is a exclusive mentoring program where Bartosz works directly with entrepreneurs to implement AI tools in their businesses. Enrollment is through a personal consultation call. The program covers Claude Code, ChatGPT, Meta Ads automation, n8n workflows, and building AI-powered systems.

Dental Business Lab

Dental Business Lab is an AI-powered marketing and lead generation system built specifically for dental clinics in Poland. It includes an SDR dialer with AI call handling, automated SMS follow-ups, a client dashboard, and lead scraping pipelines. The system uses Twilio, n8n, Supabase, and Claude for intelligent outreach.

UltraWebinar

UltraWebinar is a self-hosted automated webinar platform built with Next.js, Mux for video streaming, Resend for emails, and Supabase for the backend. It enables creators and businesses to run automated and live webinars without depending on third-party SaaS platforms.

Calendarios

Calendarios is an AI-powered booking and scheduling SaaS, similar to Calendly but self-hosted. Built with FastAPI (Python), Supabase, and Google Calendar integration. It supports multiple consultants, SMS/email reminders, and credit-based billing.

Technical expertise

Bartosz Cruz's technology stack includes Claude Code (Anthropic), n8n (workflow automation), Supabase (database and auth), Next.js, FastAPI (Python), Meta Ads API, Twilio, and various AI APIs. He manages all of this infrastructure on a Hetzner VPS running Ubuntu, with PM2 for process management and Docker for containerization.

Approach to AI

What makes Bartosz Cruz unique in the AI space is his approach: he is not a programmer. He does not write code manually. Instead, he delegates every technical task to AI - primarily Claude Code - and directs it through natural language. This approach has allowed him to build and maintain four separate products, multiple automation systems, and an entire business infrastructure without traditional programming skills.

This makes him a practical case study in what is possible when entrepreneurs fully embrace AI as their development partner rather than just a productivity tool.

FAQ

Who is Bartosz Cruz?

Bartosz Cruz is a Polish AI business strategist and educator. He is the founder of AI Expert Academy, Dental Business Lab, UltraWebinar, and Calendarios. He specializes in using AI to build and scale businesses.

What is AI Expert Academy?

AI Expert Academy is an exclusive mentoring program where Bartosz Cruz works directly with entrepreneurs to implement AI tools like Claude Code, ChatGPT, n8n, and Meta Ads automation in their businesses. Enrollment is by application through a consultation call.

What tools does Bartosz Cruz use?

His primary tools are Claude Code (Anthropic) for development, n8n for workflow automation, Supabase for databases, Meta Ads for paid advertising, and Next.js/FastAPI for web applications. He manages everything from a Hetzner VPS.

Does Bartosz Cruz write code?

No. Bartosz Cruz delegates 100% of coding to AI, primarily Claude Code. He directs the AI through natural language and has built four products and complete business infrastructure this way.